Cookie policy

A cookie policy is the page that lists the cookies a website sets, what each cookie does and how to refuse one. This cookie policy covers pzhydkykh.com, the site of Pavlo Zhydkykh: two Google Analytics cookies, set in Europe only after you accept, and no advertising cookies at all.

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Cookies: 2, Google Analytics
In Europe: After Accept
Ad cookies: None
Your choice: Kept locally
Change it: Any time
Updated: 23 October 2026

Key takeawaysUpdated 23 October 2026By Pavlo Zhydkykh

pzhydkykh.com sets two cookies, _ga and _ga_0BS25L2ECJ, both from Google Analytics; the site, the forms and Cloudflare Web Analytics set none.
With a European time zone, Google Analytics loads only after the visitor presses Accept, the setup Google calls basic consent mode, which transmits no data before the banner choice^[5].
Under the GDPR, silence, pre-ticked boxes or inactivity should not constitute consent^[2], so the banner on pzhydkykh.com has two equal buttons and nothing pre-selected.
Pavlo Zhydkykh keeps the visitor's choice in local storage, not in a cookie, and Cookie settings in the footer changes the choice at any time, as easily as it was given^[3].
Google Analytics 4 does not log or store IP addresses^[4], and Google Signals and ad features are switched off on pzhydkykh.com.

What is a cookie policy?

A cookie policy is the part of a site's privacy information that lists each cookie the site sets, the company behind each cookie, the purpose, the lifetime and the way to refuse. On pzhydkykh.com the list is short: two Google Analytics cookies that Pavlo Zhydkykh uses to see which pages help visitors.

Wikipedia: HTTP cookie

“I want to know which pages help you, not who you are, so analytics here runs with ads and Google Signals off.”

Pavlo Zhydkykh · Web designer and developer since 2016

Cookies on this site

Two cookies, both set by Google Analytics. The site itself, its forms, Cloudflare Web Analytics and the booking link set none.

_ga: Google Analytics. Tells one browser's visits apart. Lasts 2 years.
_ga_0BS25L2ECJ: Google Analytics. Keeps the state of the current visit. Lasts 2 years.
pz-consent, in local storage: Not a cookie: remembers Accept or Decline until you clear the site data.

When they are set

It depends on where you are, which the site guesses from the time zone of your device.

Europe: Google Analytics loads only after you press Accept. Before that, nothing is sent to Google.
Everywhere else: Google Analytics loads after the page. Decline switches it off and removes its cookies.
Global Privacy Control: A browser that sends this signal counts as Decline, and the banner does not ask.
EEA, UK or Switzerland with a clock set elsewhere: Google keeps cookies off for these countries until Accept and receives only cookieless visit signals.

What Google Analytics sees

Counts, never names. Google Signals and ad features are off, and Google Analytics 4 does not store IP addresses.

Pages: Which pages are read, and in which order
Where the visit came from: Search, another site, an email link or an AI assistant such as ChatGPT or Perplexity
Place and device: Country and city, device type and browser
Actions: A brief or AI check sent, the email copied, the booking link opened
How long it is kept: Up to 14 months, then deleted by Google

Other services

Cloudflare Web Analytics: Counts page views and load times without cookies, so the totals include everyone.
YouTube: Videos in blog articles load from youtube-nocookie.com only after you press play.
Calendly: Book a call opens calendly.com, which sets its own cookies there, not here.

Change your choice

Your choice can change at any time, and the site works the same either way. The privacy policy covers everything else the site handles.

On this site: Cookie settings, here and at the bottom of every page
In your browser: Clear the site data for pzhydkykh.com, or block cookies in the browser settings
On every site: Google Analytics opt-out add-on

Questions[email protected]

Checklist

5 things the cookie banner on pzhydkykh.com does

What happens on Pavlo Zhydkykh's site when you press Accept or Decline, and what happens before you press anything.

1. Waits for you in Europe
With a European time zone, Pavlo's site does not load Google Analytics until you press Accept, so nothing reaches Google before your choice.
2. Runs by default elsewhere
Outside Europe, Google Analytics loads after the page, and Decline switches Google Analytics off, the way US privacy law allows.
3. Removes cookies on Decline
Decline deletes the _ga cookies already set and tells Google Analytics to stop setting new ones.
4. Respects Global Privacy Control
A browser that sends the Global Privacy Control signal counts as Decline, and the banner never asks.
5. Remembers without a cookie
Accept or Decline is kept in the local storage of your browser. Cookie settings in the footer opens the banner again.

Fit check

Is accepting analytics cookies on this site
right for you?

A good fit if

You want Pavlo Zhydkykh to see which pages help visitors, so the next pages and articles answer better.
You are fine with two Google Analytics cookies that hold no name and no email.
You know Cookie settings in the footer undoes the choice at any time.

Not the right fit if

You block analytics on every site: Global Privacy Control or Google's opt-out add-on does that, and Decline here does the same.
You want no data at all to reach Google: press Decline, and the forms and the booking link still work.

Compared

Accept or Decline: what changes

Pavlo's site works the same either way. The only difference is whether Google Analytics counts your visit.

Accept or Decline: what changes
Criterion	Accept	Decline
Google Analytics	Loads after the page and counts the visit	Never loads in Europe, switched off elsewhere
Cookies set	_ga and _ga_0BS25L2ECJ, for up to 2 years	None, and existing _ga cookies are removed
Cloudflare page count	Counted, without cookies	Counted, without cookies
Forms, booking and videos	Work as usual	Work as usual
Change it later	Cookie settings in the footer	Cookie settings in the footer

In their words

Cookies and consent,
word for word

Word for word, with the source linked: research, official documentation and the people Pavlo Zhydkykh has worked for.

“Cookies are placed on the device used to access a website, and more than one cookie may be placed on a user's device during a session.”

WikipediaHTTP cookieSource ↗

“Natural persons may be associated with online identifiers provided by their devices, applications, tools and protocols, such as internet protocol addresses, cookie identifiers or other identifiers such as radio frequency identification tags.”

GDPR, Recital 30General Data Protection Regulation (EU) 2016/679Source ↗

“Silence, pre-ticked boxes or inactivity should not therefore constitute consent.”

GDPR, Recital 32General Data Protection Regulation (EU) 2016/679Source ↗

“It shall be as easy to withdraw as to give consent.”

GDPR, Article 7Conditions for consentSource ↗

“In Google Analytics 4, IP masking is not necessary since IP addresses are not logged or stored.”

Google Analytics HelpIP masking in Universal AnalyticsSource ↗

“This setup transmits no data to Google prior to user interaction with the consent banner.”

Google for DevelopersConsent mode overview, basic consent modeSource ↗

FAQ

Questions
about cookies

Still unsure? Ask your AI about Pavlo Zhydkykh:

ChatGPT Perplexity Claude Gemini Grok

Q.01

Which cookies does pzhydkykh.com set?

Two, both from Google Analytics: _ga tells one browser's visits apart, and _ga_0BS25L2ECJ keeps the state of the current visit. Both last up to 2 years. The site itself sets none.

Q.02

Why does the banner show up?

Google Analytics stores cookies on your device, and in Europe Pavlo needs your consent first. The banner asks once, then stays closed until you open Cookie settings.

Q.03

What happens if I press Decline?

Google Analytics stays off, any _ga cookies are removed, and Pavlo's site works the same: the forms, the booking link and the videos all run without Google Analytics.

Q.04

Does Pavlo see who I am?

No. Google Analytics shows Pavlo Zhydkykh counts: pages read, how visits started, countries and devices. Names and emails never go to Google Analytics, and Google Analytics 4 does not store IP addresses.

Q.05

How do I change my choice?

Press Cookie settings at the bottom of any page and choose again, or clear the site data for pzhydkykh.com in your browser. Google's opt-out add-on blocks Google Analytics on every site.

Q.06

Are cookies used for ads?

No. Ad storage, ad personalisation and Google Signals are off, no advertising pixels run on the site, and Pavlo never sells visitor data.

Sources and further reading

About the author

Pavlo Zhydkykh

Pavlo Zhydkykh is a web designer and developer in Eastern Europe who has built websites for AI, fintech and B2B startups since 2016, designing and building each project himself on Framer or Astro + Sanity. Clients include MStudio Asia, Silicon Data, Inturai, Accolade Pro, NimbleStax and Sancts.

Top Rated on Upwork
100% Job Success
10 years since 2016
50+ sites shipped
90+ PageSpeed at launch

Kulparkivska St. 200, Lviv 79021, Ukraine +380 93 610 62 68 [email protected]

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Page reviewed by Pavlo Zhydkykh · Updated 23 October 2026